The Ultimate Guide to Promotional Products


Promotional products are a great marketing tool for small to large brands. They can be used to help with awareness, branding, customer retention and much more. However, the process of finding the right promotional product supplier can be time-consuming and frustrating.

There are many promotional product suppliers out there to choose from, but not all of them offer the same turn-around time and quality control features. When looking for a promotional product supplier, you need to do some research and find one that has high quality and low prices with the best turnaround time.

This article will help you find the best promotional product supplier.

The Ultimate Guide to Promotional Products

Table of Contents

Christmas tree crystal custom promotional keychain

What are Promotional Products and Why Should I Consider Using Them?

Promotional products are an important part of marketing campaigns for any business. They are the most cost-effective way to increase awareness, build brand equity, and generate leads.

Promotional products suppliers provide goods and services for companies to promote their brands. These items might include promotional gifts, keychains, pens or other items. Customers can get these promotional products from these suppliers to help increase the exposure of their brand and get more exposure in the market.

It is not easy to find the right promotional products supplier. There are many suppliers on the market that require too much time on research or risk getting low quality goods on time.

That is why we created this guide on how to find a good promotional products supplier. We have researched many suppliers and narrowed down our list to only those who are worth your attention.

We have also collected helpful tips on what you should look out for when choosing a supplier – from product quality requirements to delivery times and customer service support available.

How to Engage Consumers with Promotional Products?

Promotional products are items that companies use to market their businesses. They are often handed out for free or at a very low cost in order to get the attention of customers. The goal is for customers to remember the brand and feel happy with what they received.

Promotional products are a great way to advertise your company in the world. Companies have been using them for decades, and they are still being used in different industries.

There are two types of promotional products that you can choose from, which are custom-made and off-the-shelf goods.

The former is more expensive but has higher quality, while the latter is cheaper but doesn’t have that much personalization to it.

Companies can also use promotional products to give their customers something physical that they can keep on their desks or in their homes. Promotional products should be tailored towards the type of customer you want to reach.

For example, if you are targeting adults who live in an urban area, you might offer them a keychain while if you are targeting children, you may want to hand out puzzles with your logo – no matter your target market, promotional products can be used as a tool for marketing purposes.

You may think that promotional items are expensive and that you will not be able to afford it but the truth is the promotional product supplier will help you with this matter.

They will help you determine what type of promotional product is best for your company and how many you need for your budget.

How Many Different Types of Custom Promotional Products?

The world of promotional products is vast and varied. You can find anything from coffee mugs and keychains to high-end fashion items like jackets and shirts.

There are a wide variety of promotional products available in the market today, and it’s important that you know the features that make each of them stand out from the rest.

There are many different types of promotional products that you can use on your advertisement. There are over 100 categories of promotional items that you can choose from such as:

Main Product categories:

  • Stationery: pens, pencils, stickers
  • Personal care: body lotions, lip balms, soaps
  • Food/drink: coffee mugs, tumblers
  • Clothing: t-shirts, hats
  • Automotive: key chains, auto accessories
  • Industrial/professional: safety vests or work gloves
  • Healthcare: bandages or foot cream

Promotional products also can be given to advertisers, customers, partners, and employees.

  • Advertisers: Promotional products are often used as part of an advertising campaign or strategy. They can be used on events and trade shows.
  • Customers: Promotional products are often given away to customers with the hope that they will be used with the company’s brand in public.
  • Partners: Promotional products are sometimes given to partners with the hope that they will be used by their customers or employees.
  • Employees: Some companies give promotional products to their employees as a form of recognition for their hard work (ie bonuses). Promotional products can also serve as small rewards for good behavior, such as filling out surveys or participating in focus groups.

Why Promotional Products are the Ultimate Marketing Tool?

The answer is simple. Promotional products are designed to be used which creates a positive association with the company.

They are also less expensive than other marketing campaigns which makes them more accessible for companies of all sizes.

Promotional products are the most cost-effective and creative way to promote a company’s brand, event, or message.

Promotional products allow you to reach your target audience with a message that will last long after the promotion is over.

Promotional Products can be used as giveaways at trade shows and conventions as well as for employee recognition programs. The options are endless when it comes to promotional products.

Promotional products are a better way to reach out to your customers and promote your brand. These promotional products work as an extension of your marketing team and provide you with an opportunity to engage with them right at their fingertips.

Promotional products are a great way of marketing your company. Companies use them to build goodwill and get their name out there. They also use them for customer retention and customer relationship management.

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How to Find the Best Promotional Product Supplier for Your Business

A promotional product supplier can help generate new leads and improve your company’s branding. A good supplier will be able to provide the best products for your company’s needs.

You don’t need to go on a long search for promotional product suppliers for your business. We have gathered promotional product companies in below sections and some of the best are based in your local country. However, most of promotional products are made in China.

There are many ways to find the right supplier for your business; You can start by finding the products you want first, then finding the promotional product supplier that has those products.

Another way is to find a promotional product supplier that specializes in the type of product you’re looking for. For example, if you’re looking for t-shirts then you would want to look up t-shirt printing or screen printing companies.

To find the right supplier, you can use these 5 tips:

  • As a small business owner, you will be looking to purchase promotional goods from a supplier that delivers great quality products at a fair price and in a timely manner.
  • You will want to find someone who is reliable, has excellent customer service skills, and stands behind their work.
  • Not only should the company you are considering for your promotional product supplier be committed to providing excellent customer service but they should also provide exemplary turnaround time.
  • While the cost of the promotional products is an important factor it shouldn’t be your only consideration. You should also make sure that the company has high quality control and high quality of service.
  • Look for reliable companies that have a good reputation in the industry. It is essential to have a great promotional product supplier by your side. They should be able to meet all of the requirements that you have set out for them.

8 Best Practices of Promoting Your Brand with Customized Promotional Items

Customized promotional items are effective because they help companies get their brand name and message in front of potential customers.

Companies often use promotional items such as pens, keychains, and sticky notes to get their message out to potential clients.

Promotional products can be used for a variety of purposes such as advertising, marketing, and branding. Promotional products are very useful for startups who need to spread the word about their company while also raising funds for business expenses.

As your business grows, you will want to broaden your reach through personalized promotional items which can be tailor made to suit each unique demographic that you are trying to reach.

Customized promotional products are one of the most successful ways to market your product in an upcoming event or occasion. Here are some best practices to do it right!

Promotional giveaways Used in Trade Shows

For most businesses, contemporary branding is the heart of every successful trade show. Many small business owners and organizations gather around convention centres to showcase their latest products and secure more customers.

As with most prospects, incentives are a good way to lure in more customers to try out your products during a trade show event. Promotional products and good packaging can go a long way in highlighting the most unique traits of your business. That’s where Noya comes in.

At Noya, we are renowned as one of the largest promotional products suppliers in China for trade show events. Our diverse range of promo products coupled with high quality printing options makes us your ideal choice for all your custom promotional needs.

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Custom client gifts for Wedding Events

Consistency is key when it comes to theming wedding events. From the matching costumes to the flowers and gifts, you want everything to remain sync in style and glamour.

Noya is a prominent custom promotional products supplier for wedding events, both in China and across the world. We specialize in custom printed wedding invitation cards, branded gift wrappers, pampas grass decor and themed packaging bags for presenting the gifts to the couple.

We can supply custom promotional products personalized with special messages for the guests and newly weds. Our inventory and team of experts is big enough to handle orders for big weddings too. Let us make your special day extra special!

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branded giveaways for Parties

No party is complete without a theme. Whether it’s a housewarming party, a birthday shower, friends reunion or a baby shower, you want to make it memorable by sticking to one uniform style.

Noya specializes in the supply of personalized promotional products for parties. Our party favors include custom printed gift bags, ribbons, wristbands, and other customized treats to keep your party light and fun.

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Custom Promotional Items for Outdoor Sports

Outdoor sporting events are a lost opportunity for any business without promotional products. Many fans gather around to celebrate their favorite teams and enjoy other recreational activities. This is a perfect opportunity for you to promote your brand using custom promo products.

At Noya, we serve the outdoor sports industry by supplying custom promotional products such as printed water bottles, custom t-shirts and caps, personalized drawstring bags, and so on.

If you are a team coach, you can also use our custom promotional products to give your team members a sense of pride.

employee appreciation gifts for Corporate Events

Corporate events are used to celebrate certain key milestones or bring together employees in the company occasionally. Gift giving has become a popular culture during these events to celebrate employees who have shown exceptional performance.

Noya is a trusted bulk promotional products supplier for corporate events. We can supply personalized gift bags, printed apparels, and custom badges among many others – all printed with your company logo.

Whether you are looking to promote your next product launch, source matching t-shirts for your next seminar, or simply reward employees at the end of year party, we’ve got you covered!

Promo Gifts for Back to School

Back to school season is a great opportunity for businesses to promote their products through special promotions. Parents and institutions also benefit from these promos by leveraging discounts and giveaways. It’s a win-win.

At Noya, we specialize in the bulk supply of back to school promotional products such as custom flexible rulers, printed backpacks, custom drawstring bags, custom water bottles, and other stationeries.

We can print your logo on all these promotional products to increase brand exposure for your business to many students and parents in one season.

promotional Products for Community Activities

Community activities include fundraising events, charity walks, planting trees, and marathon runs for a common cause. Wearing matching t-shirts or other uniformly branded items is common in these kinds of events as a sign of unity and dedication to one common cause.

Noya works with event organisers to supply custom promotional products for community activities in bulk. We offer custom printed t-shirts, caps, personalized wristbands, custom water bottles, and many more.

Our quick turnaround times and excellent customer service makes us an ideal choice for your community projects. We are always with you in your journey to one cause.

private label Promo Items for Conferences

Large conference events see thousands of walk-in foot traffic and all these attendees are potential prospects who can be converted to loyal customers for your business. With the right incentive, you can draw enough attention to your business by showcasing your logo on promotional giveaways products.

Noya is one of the largest suppliers of custom promotional products for conference events, both in China and around the world. We supply custom promo products such as custom goodie bags, promotional pens, water bottles, luggage tags, totes, drawstring bags, and other printed wearable promo products.

Top 5 Promotional Products Suppliers in China


Noya has been the leader in the promotional products industry for years now and never stopped innovating. They offer a wide selection of custom merchandise to suit all of your needs.

Their business is focused on making brands stand out from the crowd with innovative and high quality custom products. They offer a wide range of services to our customers including designing, printing, assembling and delivering their promotional items from concept to completion.

If you’re looking for the best promotional product supplier from China,they will help you choose the right type of promotional product for your company.

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Shenzhen AMCH Marketing

AMCH Marketing, a leading promotional products supplier in China providing a wide range of promotional items, advertising solutions and corporate gifts.

They have been working with companies from all over the world. Promotional products are a great way to make your marketing campaign more successful and create lasting awareness among consumers.

The company produces high quality goods, competitive prices and prompt delivery service to meet the needs of customers. The company is committed to becoming your best partner in China by providing you with excellent service and quality products.

Dongguan Shenfor Materials

Dongguan Shenfor Materials Ltd is a professional promotional product supplier who been in the industry for more than 10 years.

They offer a wide variety of promotional products, from custom pens to custom t-shirts, from custom umbrellas to custom backpacks, and from custom power banks to custom silicone bracelets. They have the tools and talent required to meet any of your branding needs.

Shenzhen Glege Tech

Shenzhen Glege Tech is a professional promotional products supplier, with strong experience in promotional giveaways and advertising solutions.

They are a reliable partner for companies who care about their marketing strategy and want to give their customers an unforgettable experience. They provide customized, high-quality promotional products–from custom pens to custom t-shirts–in order to help you make your brand memorable and engaging.

Shenzhen ADORES

Shenzhen ADORES is a professional manufacturer and distributor of promotional products, promotions gifts, advertising solutions.

ADORES has established long-term partnership with many world famous brands including Coca-Cola, Adidas, IKEA, P&G and so on.

The company was founded in 2003. In the past 15 years, Shenzhen ADORES has been delivering customized corporate gifts to more than 450 customers from various countries and regions including the USA, Russia and Brazil.

Top 5 Promotional Products Suppliers in Australia

Fresh Promotional Australia 

Fresh Promotional Australia is a promotional products company based in Brisbane, Melbourne, Sydney and Adelaide. They work with their customers to make sure that they get the best possible promotional product and at a competitive price.

Fresh Promotional Australia is committed to helping you find the right promotional products for your marketing needs. Their team has contacts with all major suppliers in Australia and can quickly get you quotes for your next project no matter how small or big it might be. They will help you find everything from wristbands, pens, mugs or anything else you could require while also making sure that your order is delivered on time.

Fresh Promotional Australia


Lifestyle Australia

Lifestyle Australia is a promotional products supplier that has established an excellent reputation in the industry. They provide a complete line of promotional products and services to businesses, organisations and agencies. Lifestyle Australia offers custom promotional products for all needs and budgets.

Lifestyle Australia has been in the business of providing innovative and personalized solutions for over 35 years. It’s backed by an experience team with many years of experience in the promotional industry – from designing to fulfilment, from product development to branding, from packaging concepts to warehousing facilities management.
They deliver promotional products to Sydney, Melbourne, Adelaide, Perth, Brisbane, Canberra – everywhere Australia.

Lifestyle Australia logo



PROMO Gear is a leading promotional products supplier in Australia. They provide clients with customized promotional products, giveaways and other marketing solutions to help companies create their brand identities or increase customer engagement.

Their services include designing, printing and delivering the promotional products to the client’s doorstep. With more than 20 years of experience in this industry, PROMO Gear has gained invaluable knowledge in this field which they use to offer their customers high-quality products at affordable prices. 




StarPromotions is a company that specializes in promotional products, trade show giveaways and other promotional items.

The company believes that the more memorable their clients’ brand is, the better it will be for them. To do this, they employ techniques like customizing gifts to meet their clients’ needs. They can also design personalized branded gifts for their clients to give out during trade shows or other events.

Promotional products benefit both organizations and businesses. Organizations use promotional products to brand themselves and make an impression on potential customers while at the same time get recognition from existing customers. For businesses, promotional products are a great way to build brand loyalty among current customers by showing appreciation for them with something they can keep or display in their homes or offices.



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Branders Dubai

Brander Dubai is an award-winning promotional products supplier in UAE and well known for its wide range of branded promotional items and advertising solutions.

Branders Dubai is a leading promotional products supplier in the region. They design, manufacture and distribute a wide range of branded promotional items to clients all over the world. Whether you need custom-branded giveaways or just to beef up your advertising campaign, they offer it all at one place!

Branders Dubai logo


Shass Gift Trading

Shass Gift Trading is a promotional products supplier and branding agency that offers promotional giveaways and advertising solutions.

They offer promotional giveaways such as customised pens, customised mugs, printed t-shirts etc.

Shass Gift Trading offer solutions for many industries including FMCG brands, technology companies or finance firms among others in Dubai UAE.

Shass Gift logo


Al Hadiya Advertising Requisites 

Al Hadiya is the leading promotional products supplier in UAE. They offer promotional merchandise, advertising solutions and customised promotional items.

They can help you design and deliver your marketing campaign with an eye-catching, branded giveaway that will increase your brand awareness. You can find all kind of promotional products on their website.

Al Hadiya Advertising Requisites logo



TAGTEK has been providing advertising solutions for over 20 years in Dubai UAE. They are a promotional products supplier with wide range of promotional giveaways, branded promos and other advertising solutions.

Examples of their work includes custom made pens, t-shirts, mugs, keychains or tote bags with company branding.
TAGTEK has expertise in branding campaigns that target specific audiences and promote brand awareness at events.

Tagtek-Sticky logo


BrandCare Solutions

BrandCare Solutions is a promotional products supplier and one of the leading suppliers of advertising solutions in Dubai UAE.

BrandCare Solutions offer promotional merchandise that is customized for your business needs.
They are able to provide full-service design, production and distribution services to promote your brand at the events you sponsor or attend.

This company supports customers with promotional giveaways or custom printed t-shirts who are looking to promote their business goals at trade shows or conferences near you.

BrandCare Solutions logo


Top 5 Promotional Products Suppliers in Canada


Based in Canada, Promosapien is a promotional products supplier that specializes in custom promotional products, promotional giveaways and more.

Promosapien is an online shop that has a wide array of promotional products that you can choose from. They have a wide range of promotional products, with different shapes, sizes and colors – all at affordable prices.

The Promosapien team is also very professional and they always work hard to get the product delivered to you on time. You can be rest assured that your order will get delivered to you by their committed team even on the tightest deadline.

Promosapien offers custom-made promotional items which are perfect for any event or occasion. These items are so personalized because they are made especially for you which means that there is no other person in the world who has the same product as you do.

promosapien logo


BrightMinds Systems International Inc

Founded 1988 in Canada and USA, BrightMinds is an online promotional products store where you can find branded promotional products for business, event giveaways, and more.

BrightMinds is a promotional product supplier that offers all kinds of promotional giveaways to help you achieve your marketing goals. Their market is high-tech companies, small businesses, schools, universities and charitable organizations. They have over 50 years of experience in the industry.

A BrightMinds giveaway can help you boost your company’s brand awareness, commemorate an event or even promote safety awareness in your community.




Genumark is one of the leading promotional products suppliers in the Canada. They offer various promotional products which are useful for any business to promote their brand.

Genumark is a company that provides promotional products for business or schools. They are a one-stop-shop for all your promo product needs. They offer custom designed items to make sure you get the best item for the best price.



PSL Canada

PSL is the leading provider of promotional products and giveaways in Canada. They offer a wide range of promotional products with unique designs and shapes that includes customizable giveaways, custom-designed items, and business gifts. Promotional gifts are an important part of any company’s marketing strategy.



Fully Promoted

Fully Promoted is the leading provider of promotional products for businesses, schools and organizations. They have been supplying promotional products to its clients for over 15 years in Canada.

Their extensive range of products includes custom promotional pens, custom promotional t-shirts, custom promotional bags, custom promotional umbrellas, and much more.

Their experienced team of professionals has helped them to become one of the most successful companies in this industry.



Top 5 Promotional Products Companies in US


ALL PREMIUM is a promotional products supplier and manufacturer who offers custom promotional products and corporate gifts. They have been in the industry for over 30 years and have made a name for themselves as one of the leading providers of promotional giveaways and advertising solutions.

The company offers a variety of products that can be customized to suit the needs of any business. From mugs to stress balls, ALL PREMIUM can help your business keep their brand identity alive even on the small things.

allpremiums logo



Swaggos is a promotional products company that specializes in custom promotional products, giveaways, and advertising solutions. They offer hundreds of items at their online store, including t-shirts, pens, magnets, jackets and bags.

They are the right choice for businesses who want to see increased brand awareness through promotional giveaways or find the perfect promo item for their team or event.



ELITE PROMO INC is a promotional products supplier company. They offer a wide range of products from customized pens, customized apparel, custom printed items and many more to their customers.

ELITE PROMO INC specializes in marketing solutions including advertising for brands and companies. They use an extensive range of promotional products that can be tailored to a company’s unique needs and budget – from high-end corporate gifts to inexpensive giveaways for an event. 



Matrix Promotional Marketing

Matrix Promotional Marketing is a marketing company that provides promotional products, advertising solutions, and corporate gifts to businesses who are looking for inexpensive marketing tools.

They offer the most competitive prices on the market for low quantity orders of personalized items. Their mission is to work hard to provide their clients with successful advertising campaigns at affordable prices.

matrixpromotional logo


Adco Marketing

Adco Marketing is the leading provider of advertising solutions and promotional products in USA. They provide a wide range of promotional products to clients which include but are not limited to, custom pens, rugs, mugs and many more.

Today Adco Marketing is one of the most recognizable brands in North America and has become one of the most profitable businesses in history by providing promotional products that are always on-brand and on-budget for any size business or event.



Top 5 Promotional Products Distributors in UK

Total Merchandise

As the UK’s leading promotional partner, they provide clients with branding solutions, print and digital marketing services.

The company started in 2004 with a simple idea to provide promotional products at low cost. With the passage of time, the company has evolved into a promotional products supplier that provides branded promos, personalized promos, and promotional giveaways in all shapes and sizes.

Promotional products suppliers are able to provide an extensive range of promotional merchandise including custom pens, custom clothing, customized umbrellas among other items.

totalmerchandise logo


Charles Alexander Distribution Ltd

The Charles Alexander is a promotional products supplier that offers high quality branded promos and promotional giveaways. They offer the best quality promotional products to customers at an affordable price.

The company’s team includes highly trained professional designers who are able to design the most attractive marketing materials for their clients in a short period of time.

Charles Alexander Distribution Ltd is a trusted name in the field of promotional products suppliers. In fact, they have been in this industry for more than 10 years now and have been providing high-quality services to their clients from all over the world.

everythingbranded logo-uk


Promotional Products UK 

Promotional Products UK is a promotional products company that provides custom products and giveaways. They are founded in Bridgnorth, Shropshire in 2013.

Their goal is to help businesses of all sizes grow and succeed by providing them with promotional products and giveaways at affordable prices.

Promotional giveaways are awesome ways to get people excited about your company. Giving away promotional items is a great way to attract attention, generate buzz and gain loyal customers. 

promotionalproducts-uk logo


Boston Promotional Gifts UK

The name of this company is Boston Promotional Gifts UK and they specialize in promotional products and promotional gifts. It was established in 1973 as the Boston Supply Company by Ralph Boston.

Their services include but are not limited to: custom printed items, corporate branding, promotional giveaways, event marketing, signage and graphics. All their services focus on the needs of their customers to provide them with a one-stop-shop for all their needs in the business world.

bostonpromotionalgifts logo


BMT Promotions 

BMT is a well-established promotional products supplier providing their customers with custom promotional products at affordable prices. They have over 20 years of experience supplying businesses with promotional items for their marketing campaigns. Their range includes everything from pens, to cups, to t-shirts, bags and much more!

Promotional gifts are used by companies to reinforce their brand image or promote a particular product or service that they are interested in. BMT understands the importance of choosing the right gift for your campaign and has a wide range of items on offer to suit every taste and budget.

bmtpromotions logo


Conclusion: The Future of Marketing is in Your Hands

After reading this article, you should have gained a deeper understanding of why promotional products are so important.

The right promotional product will help you stand out from the competition and convey your message to potential customers more effectively than any other type of marketing tool.

If you have any concerns or questions about this topic or anything related to promotional products supplier, please feel free to contact us at [email protected]

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